The LagosCard, AFCON 2027 and Why Africa Finally Has the Experience Card It Deserves

From Lagos to Nairobi — TreatPass is building the card that unlocks the real Africa, city by city.

There is a gap between how Africa is experienced and how Africa should be experienced. And for years, the infrastructure to close that gap simply didn't exist.

You could fly into Lagos with the best intentions and end up eating at a hotel restaurant all week because you didn't have the right card in your pocket. You could land in Nairobi for AFCON 2027 — the biggest tournament East Africa has ever hosted — and miss the safari that's 20 minutes from your hotel, the rooftop bar that would have been the highlight of your trip, the nyama choma spot where the whole neighbourhood eats on a Sunday.

TreatPass is the card that closes that gap. And it's doing it city by city, starting with two of the most important cards it has built: the LagosCard and the East Africa AFCON 2027 city cards.

LagosCard: One Card for the Most Exciting City in Africa

Lagos doesn't need an introduction. But it does need a card.

The city has 200+ restaurants, spas, hotels, beach clubs and boutiques worth visiting. The diaspora spends hundreds of millions of naira every Detty December alone. Corporate gifting in Nigeria is a genuine economy. And yet there has never been a single card — one clean product — that lets you say to someone: here is Lagos, all of it, go and spend this how you want.

The LagosCard is that product.

What the LagosCard covers

The card is accepted at 200+ venues across Lagos — from Nok by Alara and Cactus Restaurant to Subtle Energy spa, Landmark Beach and Eko Hotel. It covers every experience category the city is actually known for:

Restaurants & Dining — Rooftop dinners in VI, vibrant lunch spots on the Island, the places locals actually eat at rather than the hotel default.
Spa & Wellness — Premium spas, massage centres and wellness studios across Ikoyi, VI and Lekki. TreatPass has curated the best of a genuinely exceptional wellness scene.
Beach Clubs & Nightlife — Landmark Beach, Bottles, Babylon Lounge, Blu Bar. Lagos nights are legendary. The card gets you there.
Hotels & Staycations — The George, Puro Hotel, Radisson Blu, Eko Hotel. The gift of a getaway without leaving the city.
Arts, Culture & Experiences — The galleries, ceramics studios, craft spaces and one-of-a-kind experiences that make Lagos genuinely world-class.

Who the LagosCard is for

The LagosCard was built with three buyers in mind.

The diaspora. Someone in London, New York or Dubai who wants to send something meaningful to family or a friend in Lagos. Not Amazon. Not a generic wire transfer. The LagosCard is something the recipient can actually spend on an experience they'll remember — bought from anywhere in the world, delivered in seconds, accepted everywhere worth going.

The corporate gifter. HR teams at Nigerian and multinational companies who have been giving out Amazon vouchers and trying to pretend that says something about company culture. The LagosCard is the upgrade — an experience gift card that communicates genuine thought and actually works in Lagos.

The visitor. Someone coming into Lagos for Detty December, for business, for a wedding, for the first time. The LagosCard is the fastest way to get access to the real city the moment they land.

The Detty December connection

Lagos in December is unlike anywhere else on earth. Wizkid at TBS, Burna Boy at Eko Convention Centre, Davido, Asake, Rema — and then 150+ events across VI, the Island and beyond.

The LagosCard is the product that connects the spaces between the events. The spa recovery morning after the concert. The rooftop dinner before the show. The beach club session on the days when the parties haven't started yet. It's not competing with the tickets — it's filling in everything the tickets don't cover.

For the Detty December crowd — diaspora flying home, tourists coming for the first time, Lagosians who want to give a meaningful gift — the LagosCard is the product that has been missing for years.

AFCON 2027: East Africa's Biggest Moment — and the Card Built for It

In 2027, the Africa Cup of Nations comes to East Africa for the first time. Kenya, Uganda and Tanzania will co-host the tournament across three cities — Nairobi, Kampala and Dar es Salaam. An estimated 2 million visitors are expected. It will be the largest international sporting event East Africa has ever seen.

And most of those fans will miss the cities entirely.

Not because East Africa isn't extraordinary. Because they won't have the right card in their pocket.

TreatPass is building three city cards specifically for AFCON 2027 — one for each host city — plus the East Africa card that covers all three. They're the most important cards TreatPass has built for a specific moment in time.

The Nairobi Card

Nairobi is East Africa's cosmopolitan capital — a city that most international visitors profoundly underestimate.

The fine dining scene in Westlands and Karen is genuinely world-class. The specialty coffee culture — Ethiopian-grade beans, exceptional roasters, proper barista craft — is unlike anything else on the continent. The nightlife punches above its weight. And 20 minutes from the CBD, lions and rhinos graze with the city skyline in the background at Nairobi National Park.

The Nairobi city card covers all 15 experience categories: fine dining, street food, hotels and stays, rooftop bars, spa and wellness, safari and day trips, airport transfers, live music, barbershop and grooming, craft markets, African fashion, sports bars and fan zones, coffee experiences, gym and fitness, and photography experiences.

If an AFCON fan arrives in Nairobi with a TreatPass in their pocket, they will leave having actually seen the city. That's the entire point.

The Kampala Card

Uganda calls itself the Pearl of Africa, and Kampala earns it.

Lake Victoria sunsets. Gorilla trekking in Bwindi Impenetrable Forest half a day from the city. Rolex street food — egg and vegetables rolled in chapati — on every corner. And Kabalagala, the nightlife district that fills up after every match and doesn't stop until the city is done.

The Kampala card unlocks all of it. The experiences AFCON fans won't know to look for until it's too late — the boda boda city tour, the Lake Victoria dinner cruise, the local market deep-dive — are all in the card, ready to spend the moment they land.

The Dar es Salaam Card

Tanzania's coastal capital is the city nobody expects to love this much.

The seafood is the best on the continent — grilled lobster, coconut fish curry, Swahili calamari, all of it with the Indian Ocean as the backdrop. Bongo flava, the music that defines Dar, plays everywhere from market stalls to rooftop bars. Kariakoo market is the city's beating commercial heart. And 90 minutes by fast ferry: Zanzibar.

The Dar card covers the restaurants, the music venues, the dhow boat trips, the Kariakoo experiences and the Zanzibar ferry. It covers the safari and day trip category too — because from Dar, you can be on a Zanzibar beach within two hours.

The East Africa card — one card, three cities

For fans who are following their team across multiple match cities — or for the diaspora buyer who wants to give someone the best possible start to their East Africa 2027 experience — the East Africa card covers all three host cities with a single balance.

Load it in pounds, dollars, euros or dirhams. Spend it in local currency — KSh in Nairobi, UGX in Kampala, TZS in Dar es Salaam — with no conversion friction at the venue. Use it in one city or across all three. It never expires, so the balance stays until it's spent, whether during the tournament or on the next visit.

It's the most thoughtful thing you can give to someone heading to East Africa 2027. And it's already live for pre-registration at treatpass.com/city-cards.

Why City Cards Are the Right Product for Africa

The LagosCard and the AFCON 2027 city cards are not the same product. But they come from the same insight.

African cities are extraordinary. The problem has never been that the experiences don't exist — it's that there's been no clean way to access, gift or spend on them. No product that says: here is the city, the real version of it, go and spend this how you want.

The generic Amazon voucher doesn't work in Lagos. The international gift card doesn't work in Nairobi. The corporate hamper doesn't land in Kampala the way a card does. The diaspora can't send an experience through a bank transfer.

City cards are the infrastructure layer that's been missing. TreatPass is building them city by city — Lagos first, East Africa for AFCON 2027, and then across the continent from there.

The LagosCard already has 200+ venues. The East Africa cards are in pre-launch with early registrations open. The blog and the brand are building the case month by month: that Africa has always had world-class experiences, and that now, finally, there's a card.

If you're buying for Detty December 2026, gifting someone going to East Africa 2027, or looking for the right corporate gift for a team with connections to either region — the card is ready.

Explore the LagosCard · Explore the East Africa city cards · AFCON 2027 experience guide